With President Donald Trump trailing Democratic presidential nominee Joe Biden in polls in several key states, the Trump campaign to trying to win back the suburban women who have abandoned the president in the polls, and it is counting on Ivanka Trump to make sure the plan comes to fruition. The president's daughter will be trying to lure white college-educated women as part of this rescue mission.
Ivanka has been leaving no stone unturned in the past six weeks and made personal appeals for the president at 17 campaign stops, held intimate question-and-answer sessions, where she shared stories about her father. Aside from that, she has visited local businesses to take pictures with children dressed in Halloween costumes.
It is hard to imagine another member of the Trump family engaging in such political activities, including the president himself. Her brothers, Donald Trump Jr. and Eric Trump, as well as sister-in-law, Lara Trump, are usually sent out to appease Trump's conservative base. So, Ivanka is now the head of the last moment campaign to win swing voters, especially the white college-educated women who played a vital role in the president's victory four years ago.
But with polls indicating that Biden is winning that segment of women by 20 percentage points or more, it is a backbreaking task. Ivanka is a working mother and has worked for the improvement of women’s lives, and is no stranger to challenges facing American families today, according to senior adviser for the Trump campaign, Mercedes Schlapp.
Schlapp pointed out that Ivanka can speak to Trump's success as a close family member, as well as a policy adviser, claiming it is a remarkably effective combination on the campaign trail. Ivanka has been to 10 battleground states, including Arizona, Nevada, Wisconsin, Minnesota, Michigan, Ohio, Florida, Georgia, North Carolina, and Pennsylvania, and is slated to camp in North Carolina, Florida, and Pennsylvania again before the presidential election, according to one Trump political aide, POLITICO reported.
Moreover, she has made appearances in half a dozen virtual rallies and is expected to her father raise $35 million at a total of nine fundraisers since Aug., including two on Monday in California, another Trump political aide said. She wants to ensure Americans realize what four more years of Trump means in terms of uplifting the people of the country, the first aide said of Ivanka.
Political analysts, however, do not think a last-minute attempt to revamp Trump's coarse politics will prove advantageous for the Trump campaign. The director of the Center for American Women and Politics at Rutgers University, Debbie Walsh explained saying women voters are looking at the substance of current events, noting that it is too late to try and change tone and tenor. Ivanka alone can't make up for what these women voters have witnessed in the last four years.